Blog Author Profile

4 (Potentially Unexpected) Benefits of Virtual Experiences in honor of World Autism Day

I bet you didn’t realize that your virtual experiences also provide valuable planning information for visitors with Autism Spectrum Disorder (ASD). Museums, zoos and tourist destinations across the country are releasing virtual experiences for consumers to explore during this time of social distancing. They are great for drumming up excitement about an attraction and can range from a DIY tour utilizing shots from Google Street Maps to full-blown video production content with a host and everything. 

While many of these are slated as temporary, in honor of World Autism Day, we have a few reasons why you should make them permanent. In case you aren’t familiar, ASD is a developmental disorder that affects...

5 Ways to Improve the Accessibility of Your Critical Information

One in four adults in the United States has some type of disability. Many of these disabilities can impact how they interact with a computer and website in one way or another. During the urgency and “we need it yesterday” mentality that can surround urgent situations such as the state we are in now, how are you ensuring that your information is accessible for your entire audience?

Consider these five things as you’re adding and updating your websites with banners and other important information.

1. What is the contrast between the banner and the text within the banner?

Bright colors can be a problem as a background for black or white text. Make sure you have at least a 3:1 ratio of background color to the text color. The higher the contrast ratio the better for this case. Use a...