Blog Author Profile
The State of the American Traveler: 2023 Destinations Edition
Each year Miles Partnership and Destination Analysts host quarterly, special edition webinars of The State of the American Traveler where we share the latest research and critical insights on U.S. leisure travelers. We started the new year off with our Destinations Edition and delved into “what’s hot and what’s not,” we looked at travelers’ bucket lists and what current factors are driving or hindering U.S. travelers’ decisions to visit certain destinations. Tim Wright, Director of Content with Odyssey Studios, stepped in to share the latest trends on creative strategies, content types and media channels to effectively reach your audience through video.
Leisure travelers are speaking up, and they’re...
The Year in Review and The Year Ahead 2022 Key Takeaways
In this year’s 7th annual edition of The Year in Review and The Year Ahead, Miles Partnership, Phocuswright and Arival unveiled crucial travel trends and technologies that are fundamentally changing the travel industry landscape.
Phocuswrights’ custom research answers key industry questions on the minds of many in the tourism industry: When and how will international travel recover? What are remote workers really looking for in their destinations and accommodations? What marketing trends are worth keeping an eye on, and which ones should be let go? Arrival shares critical insights and the latest research around the generational shifts in experiences, the true value of visual content and how this will shift trip planning in the future. Below are some key takeaways from this year's webinar.
Travel Tech &...
The State of the American Traveler: 2022 Traveler Segments Edition
In the latest annual Traveler Segments Edition of The State of the American Traveler, Destination Analysts and Miles Partnership shared original insights into critical segments of U.S. travelers and custom research on post-pandemic shifts. Mark Ellwood, editor-at-large with Robb Report, gave a unique look at affluent and luxury travelers, highlighting the evolution, outcomes, and desires that have developed in this new travel landscape.
Travelers are craving inspiration, adventure and diversity, and not just in experiences; 45% of Gen Z travelers say they identify as a non-caucasion race and seek greater representation in destinations. While inflation and high travel prices have put a...