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2024 Miles Scholarship Program for STS Marketing College

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The Miles Scholarship Program for Southeast Tourism Society's Marketing College is now open! Miles will award 14 scholarships for the 2024 session, selecting one tourism industry professional in each of the 14 STS member regions: Alabama, Arkansas, District of Columbia, Florida, Georgia, Kentucky, Louisiana, Mississippi, Missouri, North Carolina, South Carolina, Tennessee, Virginia and West Virginia. The 2024 application period will be open through Friday, March 15, 2024, at 5 p.m. ET.

Marketing College is a premier one-week intensive education program designed for both new and established tourism professionals. During the program, students will attend lectures and discussion groups, and have one-of-a-kind networking...

2023 STS Marketing College Scholarship Recipients

Miles recently held its annual scholarship program to award one industry professional in each of the STS member states with a scholarship to Marketing College. Recipients receive a scholarship covering tuition, dorm room accommodations and most meals for the 2023 session.

The 2023 recipients are:

Alison Nation, Visit Bentonville
Zoe Roberts, Destination DC
Raul Nardi, Florida's Sports Coast
Mason Jordan, Visit Marietta
Colbi Ferguson, Hopkins County Tourist & Convention Commission
Emily Stogner, Experience Ruston
Nadia Thornton, Visit Oxford
Morgan Broussard, Ocean Springs Chamber of Commerce - Main Street - Tourism Bureau
Mariya Baker, Explore Branson
Megan McConachie, City of Columbia Convention and Visitors Bureau
Karyn Owens, Cleveland County Government
Sarah Cummings, Visit Jackson TN...

2023 Miles Scholarship Program for STS Marketing College

Miles Partnership Opens Annual Scholarship Program for 14 Industry Professionals to Attend STS Marketing College®

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SARASOTA, FL – February 8, 2023 – Miles Partnership announced the opening of the application period for its annual scholarship program to the Southeast Tourism Society Marketing College®. Miles will award 14 scholarships for the 2023 session, selecting one tourism industry professional in each of the 14 STS member regions: Alabama, Arkansas, District of Columbia, Florida, Georgia, Kentucky, Louisiana, Mississippi, Missouri, North Carolina, South Carolina, Tennessee, Virginia and West Virginia. The 2023 application period for the Miles Scholarship Program for STS Marketing College will be open through Friday, March 17, 2023, at 5 p.m. ET.

Marketing College® is a premier one...

Insights from the Multicultural Multiplier Research Study

iolite group’s groundbreaking consumer study, The Multicultural Multiplier: Cultural Diversity’s Impact on Travel Intent, explores the impact that cultural diversity has on traveler intentions. The research was fielded in early 2022 and targeted leisure travelers from the U.S., Canada, Mexico, U.K. and China to understand the impact that showcasing cultural diversity has on traveler audiences, uncover insights to enhance marketing effectiveness for culturally diverse experiences and define profiles of cultural curious travelers. Miles, along with Destinations International and Brand USA, had the opportunity to support this critical study, which you can find a summary of here...

Gallery of Content that Inspires Travel

The latest research from The State of the American Traveler, Destinations Edition, showed that Americans want to travel and are ready to travel again. People are more motivated to travel and are reprioritizing travel and different experiences.

Having content that highlights these in a destination can help appeal to audiences looking for something they might not have before, and below are a few examples of destinations and organizations doing that already.

Traveling to Visit Families and Friends

One of the top priorities right now for people traveling is to spend time with families and loved ones. Destin Fort Walton Beach curated a hub on their site called “Little Adventures...