View all posts: Meetings

View all posts: Meetings
Director of Research and Online Marketing
Meetings
Research

Innovation in Meetings

As the “Future of Meetings” webinar and the related research highlighted, the meetings and convention industry is undergoing rapid change and disruption.  The impact of new technologies, the increasing range of online meetings solutions and platforms, shifts in meeting preferences and a demand for new accommodation and venue options are just some of the changes impacting meetings, events and conferences. Destination Marketing Organizations and their industry partners need to respond by understanding these changes and areas of opportunity and investing in new solutions to meet the needs of meeting planners and ultimately, attendees.