This original research and analysis was presented at US Travel’s ESTO Conference in August 2018. This presentation was based on the largest ever research analysis of US Road Trip travel patterns, trends, interests, media use and trip planning behavior ever conducted. It was based on research analysis of the Longwoods US Travel Research study between 1997 and 2017. Below are the resources shared as a part of this presentation.
Full Research Report
ESTO Session Slide Deck
Research Summary
Research from Longwoods International
Analysis and Insights from Miles Partnership