USA Road Trips - 2018 Edition


This original research and analysis was presented at US Travel’s ESTO Conference in August 2018.  This presentation was based on the largest ever research analysis of US Road Trip travel patterns, trends, interests, media use and trip planning behavior ever conducted. It was based on research analysis of the Longwoods US Travel Research study between 1997 and 2017.  Below are the resources shared as a part of this presentation. 

Full Research Report


ESTO Session Slide Deck


Research Summary



Research from Longwoods International
Analysis and Insights from Miles Partnership