Over the next decade, tourism is predicted to be the driving force behind sporting events' growing momentum. But did you know esports tourism is rising right alongside it? Similar to traditional sports, esports bring a unique opportunity for DMOs and travel organizations to leverage live events in attracting travelers from around the world.
This white paper explores:
- The rise of esports tourism and how destinations can tap into this experience-driven market
- The economic potential of esports
- Successful destination case studies
- Actionable strategies for DMOs, from community engagement to digital marketing
