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The State of the International Traveler 2021
The Value of DMOs: Best Practices for Official DMO Websites & Visitor Guides
The State of the American Traveler Webinar: Destinations Edition 2021
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Our team has lots of great ideas - and we're willing to share
Head of Research and Insights

How US Travelers See Vaccinations – COVID-19 Travel Sentiment Spotlight

Vaccine divisions are driving growing health, business and tourism consequences

  • See the research summary on vaccinations from the COVID-19 Travel Sentiment research here
  • See the COVID-19 US Travel Sentiment research here

The Delta variant of COVID-19 is surging across the US and is driving a renewed focus on vaccination rates across the country — and amongst US travelers. The COVID-19 US Travel Sentiment research from Longwoods International and Miles Partnership has been asking questions on COVID-19 vaccinations since early 2021, and we summarize these insights and takeaways below and in the attached research summary here.

Key Insights on COVID-19 Vaccinations, April to July 2021

  • US travelers are more vaccinated and supportive of COVID-19
Media Director

The Answer is Automation

Pursuing strategic initiatives aimed at improving productivity and efficiency is always a smart idea in business. Now as the global economy is experiencing volatility, these tactics become not only preferable for success but also vital for business survival.

For digital media, advertising and numerous other industries, automation is the key solution needed to improve efficacy and efficiency, allowing businesses to outperform the competition.

Adapting to Uncertainty 

As we navigate this pandemic and the economic consequences of it, many businesses are focusing on cost-cutting and maintenance, instead of investing in new initiatives that could be expensive, difficult to implement, and slow to bring financial results.

However, if history can tell us anything, now is the perfect time to invest in your business’s future. Gartner recently performed a 

VP of UX & Optimization
Industry News
Miles News

Former CE of Bay of Plenty Tourism, Kristin Dunne, Joins Miles Partnership

Tourism in New Zealand and around the world is undergoing a major reset due to COVID-19 and is committed to “building back better.” Today Miles Partnership in New Zealand announces a strategic hire to help support this historic paradigm shift. As of Wednesday (28 July), the former Chief Executive of Bay of Plenty Tourism, Kristin Dunne, joins Miles Partnership in New Zealand in the role of Director of Destination Strategy, bringing a wealth of internationally recognised expertise in destination management.

“Sustainability and destination management will underpin the role of New Zealand’s regional tourism offices and economic development agencies in the future,” says Chris Adams, Global Head of Research and Insights at Miles Partnership. “This is why we are so excited to have Kristin bringing her extensive knowledge in these areas to our team. It’s great to see this global shift in tourism — and the New Zealand Government has recognised the importance of it with a future-focused destination management approach through its Tourism Communities: Support, Recovery and Re-set Plan.”

As Chief Executive of Tourism Bay of Plenty, Dunne

How We Think