VP, Brand
As VP of Brand, Jordan's head is always in how to create more meaningful and lasting connections between visitors and destinations. That includes everything from the strategic to the creative, the development of original programming to seeing it come to life on screens of all sizes. Outside his obsession with all things brand, he's also a photographer, cinematographer, competitive dart player, and is probably chasing his young kids and better three quarters (read: wife) around the world on adventures.