How We Think

 see us in action
Catch our show-and-tell at events around the world
06.26.17 to 06.29.17
Newport Beach, CA
California Travel Summit 2017
The 35th annual California Travel Summit brings the entire travel and tourism industry together for 3 days of authoritative speakers and panels on the hottest issues of the day, unparalleled networking opportunities, hands-on speakers and workshops, and wonderful social events.
07.11.17 to 07.14.17
Montreal, Quebec,
Canada
DMAI's 2017 Annual Convention
As the premier event for destination marketing and management professionals, DMAI's 2017 Annual Convention offers an exclusive opportunity for professionals to connect with and learn from peers and thought leaders from inside and outside the industry. It provides diversity of thought by assembling the best minds in local insight and global expertise. 
07.19.17 to 07.21.17
Phoenix, AZ
2017 Arizona Governor's Conference On Tourism
The Arizona Governor’s Conference on Tourism is the premier educational and networking event in the state for travel professionals and destination marketers. The conference provides the opportunity to exchange ideas with peers, learn from expert panelists, draw inspiration from nationally renowned speakers, and discover cutting-edge products and services.
 miles blog
Our team has lots of great ideas - and we're willing to share
Director of Research and Online Marketing
Tourism, Trends

The End of Tourism?

Copenhagen’s new destination strategy declares “The End of Tourism As We Know it.” Colorado’s iconic Hanging Lake goes viral on social media — creating a surge in visitor numbers, parking chaos, congestion and threatening water quality. Bloomberg News describes New Zealand tourism with a headline; “Too Many People Are Going to New Zealand. And That’s a Problem,” noting the country’s visitor boom has “put infrastructure [and the] environment under pressure.” The Head of Marketing for Amsterdam CVB, Frans van der Avert, notes, “We don’t spend even €1 in marketing Amsterdam any more… we don’t want to have more people. A lot of smaller historic cities in Europe are getting destroyed by visitors.” 

Three major causes are fueling this unprecedented growth in tourism: the burgeoning middle class in developing countries, a big expansion in airline connectivity (at historically low prices) and a shift by consumers aspiring

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Director of Research and Online Marketing
Technology, Trends

Technology Trends and Takeaways

With my colleague, Andrea Wood, The State of the American Traveler – Technology Edition webinar on June 1, 2017, also featured a deeper dive into the trends and practical takeaways in four areas of innovation: VR/AR, artificial intelligence (AI), Google’s Quick Answers and Google’s evolution of destination and travel content. 

In this blog we summarize the first two technologies we covered – and in a future blog will cover Google’s innovation in depth.  

Virtual Reality and Augmented Reality 

Trends: Innovation in VR and AR continues apace with recent major launches in VR from Facebook – the social empowered Facebook Spaces, the immersive properties of VR “Room Scaling” (supported now by several headsets) plus the new Google Daydream VR platform (offering improved quality vs. the Google Cardboard at a still reasonable rate) and

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Director of Research and Online Marketing
Research, Technology

Technology Moves to Center Stage

Download The State of the American Traveler – Technology Edition research report

New technology has always been part of travel – from the convenience of the automobile, to the wonders of flight and the global reach of the Internet. 

In 2017, technology made another step change to move even further into the center of how travelers inspire, plan, book and share their travel experiences. 

Technology Edition – The State of the American Traveler 

The second annual Technology Edition of The State of the American Traveler surveyed more than 2,000 U.S. leisure travelers on their perception, use and ratings of technology in travel. This edition of The State of the American Traveler marked a decade of Miles’ support of this quarterly research conducted by Destination Analysts

The June 1, 2017, webinar on the new Technology Edition highlighted a wide range of insights on how U.S. travelers

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 our white papers
Research-based decision making is the key to our success
 our white papers
Research-based decision making is the key to our success
 browse our webinars
For when you can't catch our live show
State of the American Traveler- TECHNOLOGY EDITION (Spring 2017)
2017 State of the American Traveler DESTINATIONS EDITION (Winter 2017)
Phocuswright’s Top 10 Trends, Challenges & Opportunities in Travel for Destinations