Unlocking Tourism Data with AI

"Unlocking Tourism Data with AI" dove into the impact of AI and how it's reshaping industry research.

In partnership with TTRA, this webinar featured C.A. Clark, Vice President of AI, and Andria Godfrey, Vice President of Data Science as they shared the current state of AI, practical research applications and proven examples from recent destination projects.

The session covered:

What AI does and how it supports writing, analysis and research
How to think about AI in the research process, including validation and bias detection
Practical steps for getting started with AI, including tool recommendations