Pablo Rojas

Senior Art Director

Pablo Rojas on the Appalachian Trail
Pablo Rojas in the Nantahala National Forest in NC
Pablo Rojas snowboarding at Jay Peak, VT

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Colombia-born and raised, Pablo’s journey transitioned from fine art to design, driven by its transformative potential, unifying influence and guiding essence. On the Brand USA team, he applies these convictions to multiplatform products that spotlight the U.S. worldwide. Outside work, he is either hiking trails or chasing winter on a snowboard along with his wife and son.

Favorite Travel Memory

A trip to Glacier National Park in Montana during early spring became my catalyst for embracing outdoor adventures and cold weather as a lifestyle. The sight of melting snowcaps nourishing swift-flowing rivers and the reawakening wildlife left a lasting impression of our interdependence on this planet.

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