White Paper: The Value of Print in a Digital Marketing World
January 15, 2025
Our new white paper explores the resurgence of print media as a powerful tool for reaching and engaging travelers.
President, Destination Marketing
Laura's focus is on developing growth plans for clients and our teams. She is based in Denver and you can often find her cheering on the Denver Nuggets, reading another mystery novel or enjoying mac and cheese.
I was chaperoning high-school musicians on a European music tour. Our first night in Switzerland, I stopped by one of the girls’ rooms. My knock on the door was met enthusiastically by a girl declaring their room had a “washing machine” in it and insisted I come see it. I discovered they were “washing” their clothes in the bidet! What could I say? I suggested they keep it a secret or else they would have to do everyone’s laundry on the trip.