The Accessibility Opportunity: Reaching Travelers with Evolving Needs
As the traveler population evolves, accessibility is becoming a more important consideration in how destinations are discovered, evaluated and experienced.
For DMOs, this raises an important question: what does your destination look like through the eyes of a traveler with accessibility needs, and how clearly are you communicating that experience across your digital ecosystem?
This webinar featuring Miles Partnership and Wheel the World explored how accessibility is shaping destination choice, and what it takes to meet these expectations in a meaningful, scalable way.
We heard from August Erickson, Director of Development Services at Miles Partnership, and Alvaro Silberstein, CEO and Co-Founder of Wheel the World, as they shared practical approaches to accessible design, accessibility verification and content strategies that move beyond compliance to communicate what the travel experience truly looks like.