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The State of Digital Accessibility in 2025

April 22, 2025
We’re proud to introduce the inaugural edition of The State of Digital Accessibility report, a first-of-its-kind look into how state tourism websites measure up when it comes to inclusive, accessible...
A photo of Taylor overlooking the Italian countryside.
A photo of Taylor in front of a building in Rome.

Taylor Cotrone

Marketing Strategist

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Taylor Cotrone

Marketing Strategist

A photo of Taylor overlooking the Italian countryside.
A photo of Taylor in front of a building in Rome.

Taylor is part of our hospitality team, leveraging data-driven insights and automation to craft impactful campaigns. When she’s not optimizing email flows and customer journeys, you can find her exploring the outdoors or chasing after her 1-year-old son, Cash.

Favorite Travel Memory

Watching the sunset over the Tuscan countryside.

A person typing on their laptop.

Making Your Destination's Tripadvisor Presence AI-Ready

April 07, 2025
I know, I know — I’m the one always talking about Google. Given the time I’ve spent stressing the importance of complete Google Business Profiles, I might as well be...
STS Marketing College

Miles Announces 2025 Scholarship Recipients for STS Marketing College

April 04, 2025
We're thrilled to announce the recipients of our annual scholarship program for Southeast Tourism Society's Marketing College, which awards talented industry professionals from across the STS member regions with a...
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Miles Partnership Launches Strategic Focus on Meetings Industry Within Brand Advocacy Practice

April 03, 2025
SARASOTA, Fla. (April 3, 2025)—The meetings and events sector plays a pivotal role in today’s complex travel landscape. Miles Partnership’s new Brand Advocacy Practice prioritizes meetings and events as a key driver of destination growth, while strengthening industry engagement and authentic connections with community leaders, local innovators and other key stakeholders.
A photo of a road in Santa Barbara, California.

Not All Who Wander Are Lost: The Appeal of Detour Destinations in 2025

March 25, 2025
If 2024 was the year of the destination dupes, then 2025 belongs to the detour destinations. Rather than flocking to destinations that are similar to major hotspots, travelers in 2025...

Funding Futures 2025

Building on the insights from the 2020 and 2021 editions, Funding Futures 2025 delivers the latest research and analysis on tourism and DMO funding. The original report, first released in August 2020, explored tourism taxes and funding options for destination marketing and management organizations. In 2021, an updated edition expanded on these findings with a new survey of all U.S. states, Canadian provinces and 120 major North American cities—providing fresh perspectives on recovery funding and the evolving financial landscape for DMOs.

A photo of Rachel in front of hills in Turkey.
A selfie of Rachel next to a Ferris wheel.
A photo of Rachel near rock formations in Arizona.
A photo of Rachel next to colorful buildings in Sweden.

Rachel Brown

Destination Stewardship Director, North America

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Rachel Brown

Destination Stewardship Director, North America

A photo of Rachel in front of hills in Turkey.
A selfie of Rachel next to a Ferris wheel.
A photo of Rachel near rock formations in Arizona.
A photo of Rachel next to colorful buildings in Sweden.

Rachel leads the growth strategy for Destination Wayfinder, helping tourism organizations strengthen destination stewardship. When she’s not advising DMOs, she’s kayaking near her home in Durango, Colorado, cooking global cuisine or exploring her next destination—45 countries and counting!

Favorite Travel Memory

At 14, I visited the small remote island of Nosy Komba, Madagascar, seeing lemurs up close, wandering its beaches and meeting the welcoming locals. That adventure sparked my love for travel and passion for ecotourism, showing me the magic of exploring new places while honoring nature and culture.

Destination Decisions, Powered by The State of the American Traveler 2026

This year, we uncovered the latest trends shaping how U.S. travelers decide where to go. Hosted by Miles Partnership and Future Partners, the session shared fresh research on leisure travelers' latest destination selections, offered a look into their itineraries and explored what ultimately drives them to choose a destination. 

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Innovation in Action: Success Stories in Emerging Tech

March 04, 2025
I recently had the pleasure of presenting at the Destinations International Marketing & Communications Summit in vibrant Austin, Texas. During the session, "Innovation in Action: Success Stories in Emerging Tech,"...
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